Language-
The language used on the front cover of Vibe magazine is very specific to the genre and aim of the magazine as a whole, it shows different rnb artists such as Soulja boy and Usher, it also offers information about a competition that Vibe magazine have organised, this is a good idea because it links the magazine to the audience in a different way and gets the audience to interact with the magazine.
It also has mastheads showing different articles available inside, such as ‘50 crazy celeb tweets’ this then brings the reader in and excites them into wanting to buy the magazine. Also using that particular article about ‘tweeting’ links to the younger audience.
The language used on the front cover of Vibe magazine is very specific to the genre and aim of the magazine as a whole, it shows different rnb artists such as Soulja boy and Usher, it also offers information about a competition that Vibe magazine have organised, this is a good idea because it links the magazine to the audience in a different way and gets the audience to interact with the magazine.
It also has mastheads showing different articles available inside, such as ‘50 crazy celeb tweets’ this then brings the reader in and excites them into wanting to buy the magazine. Also using that particular article about ‘tweeting’ links to the younger audience.
Using language throughout the magazine illustrates the ideology of the magazine for example Vibe magazine try to send strong messages across about rnb music and the artists itself.
Institution- HARRIS PUBLICATIONS
Vibe Lifestyle Network is the parent company of VIBE Magazine and VIBE.COM and is the premier destination for the hip-hop generation. Vibe Lifestyle network represents over 25 sites and reaches over 19 million unique users per month. The new Vibe is the premier destination for urban music, entertainment, culture and lifestyle for the inspirational 18-34 year old.
Ideology-
Again like XXL magazine, vibe as a magazine still has very strong messages to send across to the reader. Using particular artists such as Usher rather than for instance Soulja boy in XXL magazine makes this magazine more exclusive and ambitious, this is because Usher has always been seen as a very popular motivated young man with a house, a family and an inspirational career; he isn’t like most of the r&b artists out nowadays that are seen for their attitude and reputation.
Again like XXL magazine, vibe as a magazine still has very strong messages to send across to the reader. Using particular artists such as Usher rather than for instance Soulja boy in XXL magazine makes this magazine more exclusive and ambitious, this is because Usher has always been seen as a very popular motivated young man with a house, a family and an inspirational career; he isn’t like most of the r&b artists out nowadays that are seen for their attitude and reputation.
The audience for vibe magazine can be seen as again black Americans, mainly males but female rnb artists are starting to appear quite frequently and are sure to grow.
For vibe magazine the representation is a bit different to most r&b magazines such as XXL magazine. Vibe magazine features artist with slightly better history, artists that are known for their determination and love for the music they make rather than for their reputation and status, for example most of the advertisements in vibe magazine go against most r&b conventions using more elegant clothing lines and classier ‘bling’ it seems more ‘down to earth’ than other r&b magazines.
Language-
This front cover for XXL magazine very much symbolises the ‘traditional’ look of an r&b artist, two half naked black American men full of tattoos and ‘bling’ is usually the stereotype of this genre.
Also the language used on the front cover again resembles the genre, making each article and text in bold and large creates the power of domination that the artists used have over the other genres.
The language used throughout the magazine also resembles many views and stereotypes of r&b music through today’s society, having different types of rnb artists advertising in the magazine also creates the illusion of power and status that these artists have.
Ideology-
XXL is an r&b magazine, they promote r&b and hip hop music produced by mainly black American men intended for black audiences that originated in the 1940’s.
XXL considers being very serious about its music and the promotions it contributes to, advertising the newest in clothing, jewellery and music XXL tries to be the best in r&b music
XXL is an r&b magazine, they promote r&b and hip hop music produced by mainly black American men intended for black audiences that originated in the 1940’s.
XXL considers being very serious about its music and the promotions it contributes to, advertising the newest in clothing, jewellery and music XXL tries to be the best in r&b music
This magazine is very ‘race based’, throughout XXL it promotes the artists believes, attributes and social norms to today’s society within black Americans.
Artists such as 50 cent and Soulja boy feature in this addition of XXL magazine, both artists are known for their status, wealth and attitudes which again is what XXL magazine proves through its magazine.
Artists such as 50 cent and Soulja boy feature in this addition of XXL magazine, both artists are known for their status, wealth and attitudes which again is what XXL magazine proves through its magazine.
XXL magazine go against all mainstream conventions in its publication through the religious music and high status ambitions, using artists such as 50 cent who have been in the media for drugs and crime proves the magazines ambitions in its audience.
The target audience for XXL magazine is black Americans mainly males but however today’s r&b music is beginning to show more female r&b artists such as Nicki Minaj and Ciara.
Representation-
XXL magazine represents the r&b genre in the same way the media do, both in genre and artists r&b is seen more about status, power and wealth than anything else. Traditionally r&b artists are shown in magazines baring lots of skin, wearing the newest clothing line, full of ‘bling’ and tattoos and this is exactly what is being illustrated in XXL magazine. It represents the genre in a popularity type of way, making the artist look and seem very powerful sends out a strong message to the readers that r&b music is becoming the most powerful in the industry.
XXL magazine represents the r&b genre in the same way the media do, both in genre and artists r&b is seen more about status, power and wealth than anything else. Traditionally r&b artists are shown in magazines baring lots of skin, wearing the newest clothing line, full of ‘bling’ and tattoos and this is exactly what is being illustrated in XXL magazine. It represents the genre in a popularity type of way, making the artist look and seem very powerful sends out a strong message to the readers that r&b music is becoming the most powerful in the industry.
